Sunday, February 14, 2010

NASCAR Drivers Enjoy A Little Coca Cola With a Twist

While you are watching the Daytona 500 on FOX on Sunday keep an eye out for a very interesting and fun twist on the classic 1970’s Coca Cola commercial.

Coca Cola drivers Greg Biffle, Clint Bowyer, Jeff Burton, Denny Hamlin, Kevin Harvick, Bobby Labonte, Joey Logano, Ryan Newman, David Ragan, Elliott Sadler and Tony Stewart attempt to put a remake the classic commercial.

The new Coca Cola commercial shows these drivers in the heat of the moment on the track but in the car they begin to sing “If I could buy the world a coke”.

Harvick admitted that they probably should stick to their day jobs and avoid the stage of American Idol.

“It’s been both fun and an honor to be a part of creating a new NASCAR® take on a commercial that is such a big part of Coke’s history,” said driver Kevin Harvick. “Most of us drivers should probably stick to our day jobs, though, because I’m pretty sure our version of the famous Coca-Cola song won’t make it to the top of the charts.”

The drivers got in on the fun and even poked fun at themselves, well sort of.

“I would nominate Elliott Sadler as the worse” Bowyer said.
Hamlin picked Harvick as the worse, but not without getting a quick jab in, “He probably makes me look pretty good.”

Meanwhile Burton didn’t believe the crew when they told him he did a good job. For Logano, who was not even born when the original commercial aired, while Burton remembers when the commercial originally aired.

Coca Cola has always found a way to showcase their product along with the NASCAR drivers in very unique ways. This one definitely showcases that these drivers’ fans won’t have to worry about them leaving racing for singing.

So sit back enjoy and sing along as the Coca Cola family of racing takes a trip down memory lane during a Sunday afternoon drive.

To check out the behind the scenes action visit YouTube for the video.

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