Thursday, January 27, 2011

NASCAR.COM Launches Season Long Truck RaceBuddy for Bonus Coverage of the Entire NASCAR Camping World Truck Series

Truck RaceBuddy to Provide Bonus Live Video for all
Twenty-Five Truck Series Races starting Feb. 18 in Daytona


NASCAR.COM announced today that Truck RaceBuddy, the award-winning multiplatform experience, will offer live complementary video of the entire NASCAR Camping World Truck Series season.  For all twenty-five races, Truck RaceBuddy will provide an immersive experience to complement televised coverage of the event, carried live and exclusively on SPEED™.  Coverage will be from the drop of the green flag to victory lane with four customizable camera angles including the In-Truck Camera and Battle Cam enhancing the fans’ television viewing experience and bringing them closer to all the race action.

Truck RaceBuddy will provide live feeds of the racing action from four different camera angles and the mosaic view, all featuring the natural sounds of the at-track action:
  • Backstretch Cam: Through the Backstretch Cam, fans can view feeds from cameras positioned around the track
  • In-Truck Cams: In-Truck Cams will allow fans to watch and listen-in on all the action from inside the vehicle.
  • Battle Cam:  With this view, fans will experience the most intense head-to-head competitions between drivers on the track throughout the race.
  • Mosaic View: This camera allows fans an opportunity to view all four streams at once
Truck RaceBuddy also gives fans a chance to connect with other NASCAR Camping World Truck Series enthusiasts through social networking sites with an online real-time chat.

“For select races the past couple seasons, RaceBuddy on NASCAR.COM has provided fans with an interactive, complementary viewing experience to enhance and create greater engagement with the TV broadcast,” said Matthew Hong, senior vice president and general manager of sports operations, Turner Sports. “We are delighted to work with our friends at SPEED and announce a season-long Truck RaceBuddy which will make this product available to fans for every Camping World Truck Series race in 2011.”


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