There's one series that has rising ratings

The NASCAR Camping World Truck Series continues to outshine its peers. SPEED TV reports that the Halloween race at Talladega was the highest rated event ever on SPEED from the Alabama track. The Nielsen Household Rating of 1.34 translates into 999,000 households. That is a 21 percent jump year-over-year. Talladega’s CWTS race now ranks second highest in the 2009, with only Daytona ahead of it. SPEED TV notes that the viewership peaked at a 1.67 which is more than 1.2 million households and maintained more than a million households for two hours. During the NCWTS race, SPEED was the third highest rated basic cable network in Households, Men 18-49, Men 25-54 and Men 50-plus.

This season, the only CWTS race to see a ratings decline was the spring Martinsville race, which was run on Monday, due to rain.

So, what's your take? What is it about the trucks that is drawing bigger audiences at same time Cup is experiencing ratings declines?
There's one series that has rising ratings There's one series that has rising ratings Reviewed by Anonymous on Thursday, November 05, 2009 Rating: 5